64 loads (contains approximately 64 loads as measured to bar 1 on the cap). HE: For both. Plant based detergent (Made from 65% plant-based ingredients. USDA certified biobased product). USDA certified biobased product. Product 65%. Bursting with botanical scent! Gentle on Skin: Helps remove stains. Free of dyes, phosphates, optical brighteners, MEA. Safe for septic tanks. For a full list of our ingredients and our efforts toward a sustainable future, go to www.ilovegain.com. Bottle made from 25% or more post-consumer recycled plastic. Contains no phosphate. Questions? 1-800-888-4246 or www.ILoveGain.com.