Misc: Three benefits for a deep clean. Travel friendly. 1. Cavity protection. 2. Whiter teeth. 3. Fresh breath. Unique formula provides 3 benefits with regular brushing. 1. Cavity protection - Helps strengthen your teeth. 2. Whiter teeth - Helps remove surface stains. 3. Fresh breath - Helps fight against bad breath. Save Water: Turning off your water while brushing your teeth can save up to 4 gallons of water each time you brush! www.colgate.com/savewater. www.colgate.com. Gluten free. Made in Mexico.