For all puppies. Baby fresh. Gentle guard formula ideal for puppies and dogs with sensitive skin. Mild as a baby shampoo. Nonirritating to the eyes and skin. Deep-cleansing formula. Purpose: Sergeant's Fur-So-Fresh Puppy Shampoo is an exceptionally mild, deep cleansing formula that is ideal for puppies and dogs with sensitive skin. It will not irritate your pet's eyes or skin. This rich conditioning formula beautifies the fur while bringing out a high natural luster. Sergeant's Fur-So-Fresh Puppy Shampoo is perfect for all dogs. Made in USA.